Entries by Jess

Niche language to common tongue  

This month’s quote on our Twelve PR 25th anniversary calendar is from Albert Einstein: “If you can’t explain it simply, you don’t understand it well enough.”   It’s a classic.   I’ve been ruminating on this quote for several weeks, knowing that I’d be the author of September’s blog – my last before I head off on maternity leave.  And it particularly […]

Four ways to communicate pro-environmental actions

  #CIPRClimateComms – Sustainability needs more than lip-service “Saving the planet is now a communications challenge” from David Attenborough is one of my favourite quotes, in fact it’s already inspired a number of blog posts from the Twelve PR team and we picked the quote to represent June on our anniversary desk calendar. It is […]

Five steps to communicating your brand story

    “Step out of the history that is holding you back. Step into the new story you are willing to create.” That’s the inspirational quote we chose for May on our 2021 calendar, words from Oprah Winfrey. We chose the quote back in November 2020 when we were putting together a desk calendar to […]