Entries by Nicky

Is Madonna a thought leader?

Twelve celebrates 25 years of being in business in 2021.  To mark the occasion, we’ve produced a desk calendar with a quote each month that touches on a different aspect of communication.   January’s topic is ‘Thought Leadership’ and the accompanying quote is from Madonna: “Listen, everyone is entitled to my opinion.”  She also famously said “Now that I’ve got everyone’s attention, […]

Saving our planet is now a communications challenge

  “So, David, what does success look like?” no one ever said to him. We all know what he wants to see happen, what he might consider success: an end to deforestation, dying coral, and global warming; fewer forest fires, less plastic pollution in our oceans and support for bio-diversity to name just a few. […]

The perfect time for poetry

  Yesterday Ofsted announced that GCSE pupils taking English literature exams next year won’t be required to study poetry. There is apparently “significant concern” about teachers’ ability to cover all the required topics in the time they have available after the closure of schools during the coronavirus pandemic. This story was reported on the evening news and […]