Entries by Nicky

How do you measure success?

What does success look like? As an industry we ought to be able to answer this question quickly and easily, but of course the truth is, it depends… It depends on what your objectives are. There’s an interesting read in PR Moment titled “PR KPI inflation: Why you shouldn’t use readership numbers or reach as […]


Celebrating results

These are twelve results we celebrated at the end of 2021. What a year it’s been, our 25th in business. Now’s the perfect time to reflect on what it means to have been in business for a long time.  Don’t we look for challenger brands, young innovators, or edgy start-ups?  Not always! Since I left […]

Hat’s off to you!

HAT’S OFF TO YOU!  We’d love it if you could join us on a Team or Zoom call between 22nd to 26th March, because for every person who spots one of the Twelve team wearing a hat, we’re donating £12 to charity.  March is Brain Tumour Awareness month and Friday 26th March is Wear A Hat […]