Rieves operates 35 kiosks situated within UK shopping centres selling both National Lottery and its own charity scratch card products. In its first four years of trading, Rieves’s team of 130 staff generated a mammoth £29m contribution to good causes.
At key stages in its development Rieves has undertaken research to measure customer and market support for new services and ideas, and Twelve has been its research partner.
Our PR experience is a great combination with market research as its means we can develop research which will inform both new product development and provide marketing collateral.
“Twelve has all the in-house research skills we need. They can challenge intelligently, and deliver results quickly.”