Twelve good
reasons and true

1. We give you what you need: profile, recognition, reputation and strong, positive relationships with
   the people who matter to you most.

2. We have two criteria for the work we take on:
   either it's in a market we know inside out or it's in
   an area close to our hearts... like bees (the next big thing!), tin cans and food waste!

3. We don't always do what you want, because
   what you want and what is right are not necessarily
   the same thing.

4. We talk your language, not some mystical PR babble designed to impress. More importantly, we talk your clients' language.

5. We have top notch, bona fide research skills, which not only help us to understand your business and market, but also create headline grabbing news. (Take a peek at Nicky)

6. We can talk strategy and dream up the 'big' ideas
   with the best of them, but in the end it's what comes out of the doing that matters. (Take a peek at what
   our clients say)

7. We're all in this together. Each one of us is hands on and involved in looking after you.

8. We're very well connected. Not just with journalists (some of our clients are the most talked about companies in their sectors), but with people who
   are better at some things than we are, like design, photography and the technical stuff behind
   new media channels.

9. We're creative but we keep our feet firmly on the ground. Creativity without purpose or targets is no more than an ego trip.

10. We really like our clients and our clients really like us. Chemistry, as they say, is crucial.

11. We not only set targets but we do everything in
    our powers to exceed them... and more often than
    not we do.

12. On top of all the things we agree to do with you,
    we'll give you an extra idea every month:
    12 new ideas a year.